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    The Dollar Tree corporation owns more than 15,000 stores in 48 states and five Canadian provinces, according to the company . Throughout Dollar Tree's history, price-conscious consumers have praised it for offering a wide variety of items such as party supplies, kitchen accessories, food, toiletries, and even automotive supplies for a mere dollar

    But in 2019, Dollar Tree began testing Dollar Tree Plus! merchandise, according to ConvenienceStore News . The initial test proved successful, inspiring an additional rollout to 100 stores ( via Yahoo! Finance ). The more expensive items (which are not price changes to existing stock, but rather, they're new to the store) are promoted as "More Choices, More Sizes, and More Savings." 

    Why tweak the business model now? Company CEO Gary Philbin said in a statement, "We have always been a 'test-and-learn' organization that is committed to evaluating all opportunities to deliver great value for our customers while driving long-term value creation." The question remains why Dollar Tree is raising prices at its dollar-only store when it purchased Family Dollar in 2015 for $8.5 billion, according to Inc.

    Why Dollar Tree is raising prices now

    Spencer Platt/Getty Images

    Dollar Tree battled it out against Dollar General to purchase Family Dollar back in 2015, and now the Family Dollar brand is struggling due to competition, out-of-stock items, and international transportation costs, according to Yahoo! Finance . However, Dollar Tree has no plans to sell the company, committing itself to fix the problem by revamping stores and opening new locations of Family Dollar

    But, spending all of this money on Family Dollar is creating a need to raise funds elsewhere. Analysts estimate that by starting with a $1.25 price point on Dollar TreePlus! items and eventually reaching $2.25 in five years, the company's same-store sales could increase significantly, resulting in operating profits of $3.5 billion for Dollar Tree in 2024 versus $1.6 billion in 2019. Whether or not they go through with the price hikes at a store near you, they'll always have tricks to make you spend more money .

    Is anything over a dollar at Dollar Tree?
    Dollar Tree is throwing away those green "Everything's $1" signs at stores, ditching the brand identity it created and stuck to devotedly for 35 years. The chain said last week that it will permanently raise prices by 25% on the majority of its products. more
    Is Dollar Tree really a dollar?
    That's right—despite the name, not all dollar stores sell every item in the store for just a dollar or less. Dollar Tree is an actual dollar store (for the most part). The company recently announced it will sell items in certain locations for more than its typical $1 price. more
    Is Dollar General better or Dollar Tree?
    The verdict: Dollar General was leaps and bounds ahead of Dollar Tree in terms of the shopping experience and quality of products. more
    Will Dollar Tree still be a dollar?
    Items Big Dollar Stores Still Sell for $1 However, the good news is that dollar stores like Dollar Tree, Dollar General and Family Dollar still feature dollar-priced items that deliver great value. Here's a look at some items you might find for $1 either online or at your local dollar store chain. more
    Does Dollar Tree own Family Dollar?
    About Dollar Tree, Inc. Dollar Tree, a Fortune 500 Company, now operates more than 13,600 stores across 48 states and five Canadian provinces. Stores operate under the brands of Dollar Tree, Dollar Tree Canada, Deals and Family Dollar. To learn more about the Company, visit www.DollarTree.com. more
    Is Dollar General owned by Dollar Tree?
    The short answer is that Dollar General and Dollar Tree are separate companies. more
    Is Dollar Tree same as Dollar General?
    Dollar Tree and Dollar General are the largest dollar stores in the United States and are neck-and-neck in terms of store count and annual sales. Based on numbers alone, the two chains are almost identical. However, there are some big differences in the shopping experiences you'll have at these stores. more
    Is Dollar Tree still a dollar?
    Items Big Dollar Stores Still Sell for $1 However, the good news is that dollar stores like Dollar Tree, Dollar General and Family Dollar still feature dollar-priced items that deliver great value. Here's a look at some items you might find for $1 either online or at your local dollar store chain. more
    Which is cheaper dollar or Dollar Tree?
    The blogger The Penny Hoarder did a price comparison in 2021 among Dollar Tree, Dollar General and Family Dollar, and found that Family Dollar came out on top for slightly lower prices for such categories as toilet paper, body wash, canned vegetables, pasta, laundry detergent, coffee and cereal. more
    Is Dollar Tree cheaper than Dollar General?
    While Dollar Tree and Dollar General offer somewhat comparable prices on certain items, the shopping experience isn't as similar. A Motley Fool article reported that while Dollar General might be a smaller store than Dollar Tree, it offered well-known brand names and a big variety at even bigger discounts. more
    Is everything a dollar at Dollar Tree?
    That's right—despite the name, not all dollar stores sell every item in the store for just a dollar or less. Dollar Tree is an actual dollar store (for the most part). The company recently announced it will sell items in certain locations for more than its typical $1 price. more

    Source: www.mashed.com

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